Accenture Banking Blog

BANKING CONSUMER PERSONAS

Accenture

Banking Consumer Personas

Latest Banking Consumer Personas blogs

941 Views

Pragmatists: Go on, convince me

Accenture’s ground-breaking 2019 Global Financial Services Consumer Study has seen four mindsets emerge from the data: ...

1749 Views

Traditionalists: Not technophobes, just keen on human contact

Accenture’s ground-breaking 2019 Global Financial Services Consumer Study has seen four mindsets emerge from the data: ...

1170 Views

Sceptics: Big numbers, tough crowd

Accenture’s ground-breaking 2019 Global Financial Services Consumer Study has seen four mindsets emerge from the data: ...

1200 Views

Pioneers: Innovation-hungry, but few second chances

Accenture’s ground-breaking 2019 Global Financial Services Consumer Study has seen four mindsets emerge from the data: ...

View our latest insights

Accenture Banking Top 10 Trends 2022

Banking Top 10 Trends for 2022

Our annual Top 10 Banking Trends report predicts the trends that will shape banking’s future.
Accenture Ultimate guide banking metaverse

The ultimate guide to banking in the metaverse

The future of banking: Time to rethink business models

The future of banking: Time to rethink business models